Shortly thereafter, the BRE Datsun 2000 won its first race and Yutaka Katayama (Mr. K), then president of the western half of Datsun North America, was informed of the Datsun’s amazing recovery on the racing scene. In 2013, he wrote Corvette Sting Ray: Genesis of an American Icon on the development of the 1963 Corvette.[2]. In fact Nissan's involvement in Japan's military industries was substantial. Brock also continues to design clay models of new automotive designs. So, I’m glad we did it in a Datsun. [8] DAT Automobile Manufacturing began development of a line of 495 cc cars to sell in this new market segment, calling the new small cars "Datson" – meaning "Son of DAT". In the United Kingdom for example, the Nissan name initially was used as a prefix to the model name, with Datsun still being used as the manufacturer's name (e.g. [44] The redi-Go crossover became available in India mid-2015. Hence, for Nissan executives it would be only natural to use such a successful name when exporting models to the United States. Beginning in 1918, the first DAT trucks were assembled for the military market. From 1958 to 1986, only vehicles exported by Nissan were identified as Datsun. In Detroit he'd been working on a mid-1950s Cooper that had run at Le Mans. Toyota planned to give BRE several Toyota 2000GTs for use in Trans-Am racing, but when Toyota instead gave the cars to Carroll Shelby, Brock approached Datsun. Brock however continued to see the cosmic symmetry of his plan and had confidence in his and Datsun’s potential to right the situation. A few days later Brock got a call back from his Hino contact; this man’s old “school friend” turned out to be the president of Nissan! It was a successful combination that put Datsun on the map in the USA.” BRE, Peter Brock and his talented driver, John Morton, went on to dominate US club racing for three years with the 2000 roadsters and 240Z coupes, soundly defeating Shelby’s Toyotas, BMWs and two powerful teams from British Leyland (Triumph). Even more telling of Datsun’s competition success: Every other manufacturer in C Production had moved away, looking for another class or type of competition in which to excel. He started looking for something faster than his MG and found a half-completed 1946 Ford convertible on a used car lot. Corporate choice favored Datsun, so as to distance the parent factory Nissan's association by Americans with Japanese military manufacture. [21], Katayama was made Vice President of the Nissan North American subsidiary in 1960, and as long as he was involved in decision making, both as North American Vice President from 1960 to 1965, and then President of Nissan Motor Company U.S.A. from 1965 to 1975, the cars were sold as Datsuns. If we work hard to sell our own cars, we won’t be bothered by whatever the other manufacturers do.

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